Jonathan Waddingham

Category: Uncategorized

  • Work with me

    Work with me

    If you need help with your startup, charity, social enterprise or agency, I am available on a short term or ongoing basis to work directly with your teams as a product consultant.

    Contact me via LinkedIn or via the website.

    Photo via https://www.flickr.com/photos/hellobeautifulworld/5453488478/in/faves-96297851@N00/

    I can help with

    Product Strategy and vision

    Growth tactics

    Idea generation, validation & discovery

    Building high performing (product) teams

    All things product management

    I have experience of…

    High growth consumer websites 📈

    Speaking to actual customers 😎

    Mobile app development (iOS and Android) 📱

    Agile development 🌊🚫

    AB and MVT testing 🤓

    Analytics implementation and use (Google Analytics, Mixpanel, Segment, KissMetrics) 💯

    Workflow mapping and processes 🔀

    Ecommerce — conversion optimisation and fraud prevention 💰

    Running effective workshops and meetings 🤹‍

    Vendor comparison and selection ⚖️

    Product discovery 🕵️‍

    Leveraging network effects for organic growth 🕸

    Media training 🎤

    API integrations (particularly Facebook APIs) 🔑

    Failing fast and learning quickly🤦‍

    The brilliant UK charity sector 👊

    Crowdfunding 💁

    And a lot of other random things like… presenting awards evenings. See my full work history on LinkedIn.

  • On Mind the product 2015 #mtpcon

    Last Friday I spent the day (incidentally my first Friday working for a couple of years) at the annual Mind the Product conference. As the name suggests, it’s all about product. So when we weren’t debating over the collective noun for Product Managers (an ‘Epic‘ was the preferred choice), we heard all sorts of product wisdom from wise product people.

    My biggest takeaway was from the last session of the day, by Ken Norton from Google Ventures. His point was to challenge everyone to think big. Think how you can grow your product by 10X not 10%. And that, in some cases, it might actually be easier to even think that way to come up with revolutionary ideas that will really change the world (or your product). This is the Google X view, which I saw Astro Teller talk about at SXSW earlier this year (which I still haven’t blogged about, oops), and it does really force you to expand your horizons. Next meeting I have about numbers, I’ll see what happens when we look for 10X growth…

    Anyway, as I’ve written about before, I like to use Storify to collect notes from the sessions and give me at least some hope of referring back to them after the conference is over. So here’s all of those storifys (storifies?) in their glorious embedded detail for you (in reality, just me) to enjoy…

     

    https://storify.com/jon_bedford/mind-the-product-2015-mtpcon

    https://storify.com/jon_bedford/lessons-on-product-from-spotify-at-mtpcon

    https://storify.com/jon_bedford/afternoon-sessions-at-mtpcon

    https://storify.com/jon_bedford/last-sessions-at-mtpcon-2015

  • Notes from #barcampnfp

    Copying my notes live from the barcampnfp sessions. Apologies for brevity and typos…

    Thanking
    One friend donated, so I donated.
    Cartoon – fantasy hospital
    Took everyone who donated, got twitter pics, and animated into a film.
    The gut cracker
    Inspired me to follow the film. Sub $10 level.
    Personalisation. Charity water.
    Diabetes uk to thank vine.
    Identify key influencers to target.
    Also make medals for fundraising. Ones who tweet a lot, or share JG pages a lot.
    Better than CEO, a beneficiary thank you.
    What about offline thank you’d.
    Why would you post a thank you to an online donor? @nfpdata
    How can we do ongoing thanks
    Followed rnli in twitter, sent me a code to get money off in the shop.
    Wiggle – get sweets in the post
    What’s the psychology behind giving?
    Reciprocity, feel good about yourself and make (see?) a difference.
    Warm donors are better prospects if thanked properly.
    Traditional fundraiser not quite up to speed with digital.
    Trad DM tries to upswell everyone to £5 monthly, then you go to cash and they’re not interested.
    Digital can breach the engagement gap as it’s cheap to do. Digital fills in the gaps for trad media.
    Got to join the dots between digital social profile and charity db entries.

  • WordPress designs (boring)

    Wow, there are a lot of wordpress designs. I decided to update this one today, but haven’t finished.

    One day, I will make enough time to do something with this blog… One day.

  • My (by no means) first post

    I don’t really have anything more to say than I say in all the various places I write online, but thought it was about time that I collected it all in one place. In the unlikely event that I think I have something interesting to say that is, well, not relevant to or appropriate for those other places, I’ll stick it here. M’k?

    First Post by Scribe on Flickr