Tag: itvfootball
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How (not) to respond to an online PR crisis (cc ITVfootball)
As you may have read, ITV HD managed to run an advert at exactly the same time Steven Gerrard scored for England against the USA last Saturday. OK, it’s the worst possible timing for that to happen, but they do have previous – the same thing happened during an Everton v Liverpool FA cup game…
Jonathan Waddingham 